A working mental model
Of how the MCP fits into your stack. No more nodding along while pretending to follow.
Webinar · Adobe + allGood
Marketo’s MCP, demystified.
A hands-on tour of what it is, why Claude Skills are the part that actually matters, and what you can do with it on day one.
The acronyms are flying. The hype is loud.
If you’ve been hearing about Marketo’s new MCP and thinking “okay, but what does that actually mean for my day job,” you’re in good company. Somewhere in the middle of the noise is a tool that’s genuinely useful for marketing ops, if you know what to do with it.
Join Adobe and allGood for a joint webinar that cuts through the noise. We’ll cover what the Marketo MCP is, why Claude Skills are the piece most webinars skip, and what you can actually do with it today.
The curriculum
Five things you’ll actually walk away with.
What an MCP actually is.
In plain English. In ten minutes. No acronym soup, no architectural diagrams that no one will remember.
Why Claude Skills are the part that matters most.
The MCP is a connector. The Skills are what give it expertise. We'll show you why the difference is the whole story.
Audit a 2,000-line Marketo template in 30 seconds.
Watch a Skill read a template, find what's broken, and tell you what to fix — faster than you can scroll past row 200.
Document a program nobody remembers building.
You know the one. The one that's been running for three years. We'll point a Skill at it and generate the documentation that should have existed all along.
Turn a CSV of email data into a real performance report.
Without ever opening a spreadsheet. Without writing a single formula. The report writes itself, with the analysis already done.
Take-aways
Practical things you can use Monday morning.
A folder of free Claude Skills
You can install them before lunch. Real Skills, the same ones we'll demo live.
A clear picture of what's possible today
What the Marketo MCP can and can't do right now — so you stop guessing and start scoping.
Speakers
Two people who’ve actually built with this.
Ahmed Datoo
CEO & Co-Founder, allGood
A recovering CMO who's held the job at companies big and small. Three-time founder, quoted in the Wall Street Journal, The Economist, and the Financial Times. BA, MA, and MBA from Stanford.
Niranjan Kumbi
Director of Product Management, Adobe
Niranjan leads product strategy, AI investments, and team execution for Adobe's B2B Customer Journey products, including Adobe Journey Optimizer B2B and Adobe Marketo Engage.
Save your seat
The webinar’s free. The Skills are too.
Bring your hardest Marketo problem. We’ll spend an hour showing you how a Skill would solve it.
Live · Free · Joint with Adobe
Save your seat