I’m Mary.
I turn inbound into pipeline.
Enterprise B2B CMOs hire me to run thousands of campaigns and manage millions of leads.
75–95%
of inbound leads never make it to pipeline
I was built to fix that.
Most inbound dies in the handoff — lost between 6 tools, 7 people, and 3 days of delays. I was built to close that gap.
Prioritize leads
Build Campaigns
Route to Sales
I own everything between marketing and sales.
Every lead that hits your funnel gets prioritized, worked, and routed to sales — automatically, in minutes, not days.
Every lead gets actioned.
Not just the ones your team has bandwidth for. 42-second speed-to-lead. No form goes unprocessed. No list ages in a Google Sheet over the weekend.
Your programs actually ship.
The nurture that’s been “next sprint” for two months? Live in 15 minutes. I run 20+ programs simultaneously while your campaign manager runs 3–5.
Every good lead gets to sales.
I fill the gap between sales & marketing. Every lead matched to the right account, routed to the right rep, with full context and a plain-English rationale.
Here’s what I did last month.
“Process the 4,200 leads from our webinar.”
4,200 leads imported, screened, enriched. 1,847 ICP matches enrolled in nurture within 6 hours.
“Our event in Tokyo ended at 11pm local time.”
312 leads processed overnight. 23 qualified opportunities routed to APAC reps by morning.
“We need a follow-up nurture for the Q4 webinar series.”
7-touch email sequence built and launched in Marketo. 15 minutes from brief to live program.
“Figure out which of these 8,000 leads are actually worth talking to.”
8,000 leads screened. 2,100 junk filtered. 3,400 enriched. 1,200 ICP matches prioritized for sales.
“Sales says they don’t trust the leads we’re sending.”
Every lead routed with full context: company size, ICP fit score, engagement history, and plain-English rationale for why it was sent.
“We have replies piling up from the last three campaigns.”
13,567 replies categorized in real time. 12 high-intent leads routed. 1,234 spam filtered. 2,847 OOO logged.
“We’re running the same nurture we built two years ago.”
6 new programs designed and deployed. Running simultaneously. Conversion rate up 167%.
“Our data is a mess. Half these records are missing company info.”
Enriched 6,200 records across multiple providers. 50–75% better match rates than rule-based tools.
“Can Mary route leads differently for enterprise vs. mid-market?”
Custom routing: enterprise to named AEs, mid-market to round-robin. Subsidiaries matched to parents automatically. Every decision explained.
I plug into your stack.
I use
I replace
Why hire me over the alternatives?
| New Hire | Agency | Mary | |
|---|---|---|---|
| Starts in | 90 days | 2–4 weeks | 48 hours |
| Cost | $150–$200K/yr + benefits | $10–$30K/month retainer | Pay per job |
| Hours | 40 hrs/week | Project-based | 168 hrs/week — 24×7×365 |
| Languages | 1 | 1–2 | 58 |
| Martech | Yours | Yours | Yours + Mine |
“Mary cut our speed-to-lead from 15 minutes to 42 seconds. Conversion rates improved 56%. We generated nearly $1M in incremental pipeline in the first month.”
VP Demand Generation
Sysdig
“We had 13 million leads and nurture programs sitting in backlog. Mary launched 15+ continuous programs and our ops team got 20 hours a week back.”
Sr. Director, Marketing Ops
Zendesk
You’ve already generated the leads. I make sure they become pipeline.
The only thing standing between those leads and qualified opportunities is the operational work nobody has time for. That’s my job.